Genfluencer

How Rowan Winch Makes Thousands From His Phone

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When looking at social media, most people tend to overlook the corporate potential. For 15-year-old Rowan Winch, however, that is not the case. While his peers were concerned about the number of likes they were receiving, the teenage media strategist was working to generate 5 figures in revenue across his plethora of comedy Instagram pages. Throughout his years on social media, Rowan has managed to turn what most consider a waste of time into a stable source of revenue. Not only that, but he also founded a social media agency dedicated to connecting large pages with management advertisement opportunities.

Rowan began his path to social media stardom in 2016 when he started his first viral “meme” page. He spent hours looking for viral pictures and videos to share with his interested fans. Rowan built up his first page (nicknamed @Zuccccccccccc) to over 1.2 million followers. At the time, he would post up to 100 pictures a day, along with a multitude of ads that he negotiated through direct messaging. There was a period where Rowan was making over $10,000 a month off the ads alone, which he tried to run on a daily basis. Eventually earning a feature in the New York Times and verification on Instagram/Tiktok, Rowan was living his best life. 

On July 27 2019, everything changed. Rowan received a message that his creation (alongside dozens of others) had been terminated due to an event nicknamed the “meme purge.” However, his business prowess didn’t stop at Instagram. From selling stickers at school to reselling luxury goods, Rowan attempted (and succeeded) with a multitude of side hustles. He’s experimented with dropshipping, management, and many business models involving internet transactions. 

His most recent endeavor-a media agency coined “Fallen Media”-works to connect large pages with promotional inquiries and management opportunities. Fallen media allows for large pages to get in contact with interested brands, as well as other forms of promotional opportunity. With a network of over 30 million followers through their pages, Rowan hopes to build his new agency into a media titan. He’s also started a few other pages, amassing 300,000 total followers.

At the end of the day, Rowan Winch is a model of perseverance and a modern entrepreneur. Through his marketing genius and social media skills, the 15-year-old has a very bright future. 

 

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